Pepe’s Beachside Bar
CLIENT
Wollongong’s favourite beachside destination undergoes a fresh rebrand.
Featuring an array of tantalising, innovative dishes, Pepe’s is a California inspired venue with an emphasis on food.
Our goal was to design a vibrant, fun and coastal identity while still representing the laidback vibe Pepe’s is synonymous for.
The result introduces a dynamic coastal sun-soaked palette with a complementing blue anchor point. The use of a bold retro display font creates an easily identifiable brand, which is elevated when placed against the rippled background pattern.
