CLIENT
DM Jewellers
A refined identity rooted in elegance and timeless sophistication.
The rebrand for DM Jewellers embodies a refined, elegant, and sophisticated identity, reflecting the brand’s commitment to craftsmanship and timeless design. We achieved this through a carefully considered visual system that pairs a deep navy palette with soft gold accents, exuding a sense of understated luxury.
The logo features a clean and minimalist DM monogram, designed to be both distinctive and versatile. This monogram functions as a standalone insignia, ensuring easy recognition across various touchpoints while reinforcing brand identity.
The refined and elegant typeface complements the monogram, creating a harmonious balance between modernity and tradition. Together, these elements establish a sophisticated and timeless visual language that captures the essence of DM Jewellers’ elevated brand experience.
